Why partnership matters
Now What is more than an event — it's a movement to make practical life skills accessible to a generation that needs them. By partnering with us, you're supporting a mission-driven initiative that directly impacts young adults at one of the most important transitions in their lives.
Our audience is highly engaged, intentional, and actively seeking guidance. They're not scrolling past ads — they're showing up because they want real answers. That makes Now What a unique opportunity for organizations that want to build authentic connections with young adults.
Why partner with Now What
Relevant Audience
Reach young adults in their 20s at a pivotal life stage — when they're making major financial, housing, and career decisions.
Brand Alignment
Align your brand with education, empowerment, and practical growth. Position yourself as a trusted resource.
Thought Leadership
Contribute expertise, lead sessions, and establish your organization as a leader in practical life education.
Community Impact
Make a real difference by helping equip the next generation with skills they'll use for the rest of their lives.
Measurable Reach
Track engagement through event attendance, digital content, newsletter reach, and social media growth.
Promotional Opportunities
Gain visibility through event branding, content collaboration, social media features, and audience engagement.
Types of partnerships
There are many ways to get involved. We're open to creative collaborations that align with our mission.
Financial Sponsorship
Direct financial support to help bring the event to life.
In-Kind Support
Products, services, or resources that support the event.
Content Collaboration
Co-create educational content, guides, or resources.
Speaker Participation
Share your expertise as a speaker or workshop leader.
Community Partnership
Help us connect with communities, alumni groups, or organizations.
Promotional Partnership
Amplify the event through your channels and networks.
Venue or Logistics
Provide a venue, catering, AV, or other event logistics.
Why this audience matters
Our audience is young adults in their 20s — recent graduates, early-career professionals, new city transplants, and anyone navigating the transition to independent adulthood. They're educated, motivated, and actively seeking guidance on major life decisions.
This is a demographic at a critical inflection point: they're making their first major financial decisions, establishing long-term habits, and choosing which brands and institutions to trust. Reaching them now means building relationships that last.
They don't just want to be marketed to — they want to learn. And that's exactly what Now What delivers.
Start a conversation
Tell us about yourself and how you'd like to partner. We'll be in touch within a few business days.